The Shelter Network
Pan-HK coverage builds reach quickly 24/7 and powerfully interacts with almost every demographic group anywhere anytime. Our shelters are strategically located in close proximity to high traffic landmark to intercept the harder-to-reach out-of-home audiences.
With our proprietary audience-targeting system – SAM (Shelter Audience Match), the shelter network brings you target specific networks to achieve higher effectiveness and make your media dollars work harder!
Effective at communicating at street level, 69% of the HK population recalled seeing one or more ad version(s) of the specific campaign.*
*Source: Advertising Studies on Bus Shelter Première Panel 2008 by TNS

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